I created this new concept so that retirees could increase their monthly pension payments.
The first modules will begin in January 2027.
Full Project Presentation.
1. What is Pickleball Proxi +60?
Pickleball Proxi +60 is a new concept combining sport, family, leisure, technology, automation, and economic participation for retirees.
The idea is based on a simple model:
1 module = approx. 200 m² = 1 pickleball court = 7 shareholders
The module is designed to operate largely through automation. Reservations, access, lighting, climate control, and various services can be managed digitally.
The objective is to create a modern, efficient, year-round sports and leisure space without the need for permanent on-site staff.
2. Pickleball – A Sport for All Generations
Pickleball is an easy-to-learn and highly social sport.
Children, parents, and grandparents can play together.
It is suitable for beginners as well as people of different ages and physical abilities.
This creates more than just a sports facility: it becomes a place for social interaction, family time, and shared experiences.
3. The Pickleball Proxi Module
The reference module has an area of approximately 200 m², for example 20 × 10 metres.
It can include:
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1 pickleball court
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changing facilities
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toilets and washbasins
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small café/drinks area
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vending machines
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automated access
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digital booking system
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lighting and climate control
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smart building technology
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remote monitoring
Customers book online, receive access, and use the facility independently.
4. More Than Just a Pickleball Court
The module can be used for different activities:
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pickleball sessions
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family activities
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children's birthday parties
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adult birthdays
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private events
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groups of friends
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company activities
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small tournaments
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meetings and special events
This means that the space is not limited to traditional sports use.
5. A Climate-Controlled Experience All Year Round
An important part of the concept is climate control.
This makes the facility less dependent on:
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rain
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wind
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extreme heat
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cold weather
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poor weather conditions
Customers have access to a private and controlled environment that can be used throughout the year.
6. What Does the Customer Actually Pay?
The price of a court should always be considered in relation to the number of players.
For example:
€50 per hour / 4 players = €12.50 per person
Or:
€60 per hour / 4 players = €15 per person
The total price of the court can therefore remain attractive while the cost per player stays reasonable.
The prices mentioned are reference prices and not fixed maximum prices.
7. Pricing Adapted to Each Location
Prices can be adjusted according to location, demand, time of day, and occupancy.
For example:
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low demand: €30–35/hour
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normal demand: €40–45/hour
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high demand: €50–60/hour
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weekends and peak periods: €50–65/hour
A highly attractive location with strong demand can therefore generate significantly more revenue than a location with lower demand.
The model is designed to adapt to each local market.
8. Dynamic Pricing and Profitability
The economic principle is simple:
Price × Occupancy = Revenue
The objective is therefore not simply to offer the lowest possible price.
What matters is the combination of:
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location
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demand
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price
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occupancy
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additional revenue streams
A high-demand location can, for example, operate with higher hourly prices.
9. Expected Occupancy
The reference model assumes approximately 7 occupied hours per day.
Using a simple 30-day monthly calculation:
7 hours × 30 days = 210 occupied hours per month
Actual occupancy will depend on location, seasonality, the local market, and demand.
10. Example of a High-Demand Location
With an average of 7 hours of use per day and a price of €50 per hour:
7 × €50 × 30 days = €10,500 monthly revenue
This amount refers only to revenue from court bookings.
Additional revenue from vending machines, events, or other services is not included.
This example is a financial simulation, not a guaranteed income.
11. Additional Revenue Streams
In addition to court bookings, the module can generate additional revenue.
Vending Machines
Drinks, snacks, and other products.
Reference example:
€15 per day × 30 days = €450 per month
Events
For example:
€100 for 2 hours
With 8 events per month:
8 × €100 = €800 per month
Additional revenue opportunities can be developed depending on the location.
12. Reference Economic Scenario
An example of a medium-level scenario:
Court Bookings
3 hours per day × €25:
€75 per day
4 hours per day × €45:
€180 per day
Total:
€255 per day
Over 30 days:
€7,650 per month
Vending Machines
€450 per month
Events
€800 per month
Total Reference Revenue
€7,650 + €450 + €800 = €8,900 per month
This is a model calculation and not guaranteed revenue.
13. Monthly Module Costs
Reference costs:
Cost Monthly Amount Financing / loan €1,300 Rent€1,500 Electricity + climate control €300App / digital management €200 Insurance€80 Automation / robotics €100Cleaning + restocking €300Total costs€3,780
14. Local Support Service
Although the concept is highly automated, this does not mean that nobody is involved.
For cleaning and restocking, a person from the local area could be employed.
An interesting possibility would be to find a retired person living close to the module to take care of:
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toilets
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washbasins
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cleaning
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consumables
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restocking vending machines
This could also create a small local employment opportunity.
However, the concept does not require permanent on-site staff.
15. Result of the Reference Scenario
Reference revenue:
€8,900 / month
Reference costs:
€3,780 / month
Result before taxes and other fiscal or corporate considerations:
€5,120 per month
This is a financial simulation.
The actual result will depend on real occupancy, actual revenue, operating costs, taxes, maintenance, financing, and other factors.
16. The 7-Retiree Model
One of the central elements of Pickleball Proxi +60 is the following model:
1 Module = 7 Retiree Shareholders
The idea is to give retirees the opportunity to participate in a business project with a symbolic initial contribution of, for example:
€1
The estimated investment value of one module is approximately:
€70,000
Financing could potentially be obtained through a combination of:
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bank financing
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private investors
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project financing
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equity
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other financing sources
The exact legal and corporate structure would, of course, need to be established with qualified professionals.
17. What Does the Shareholder Do?
The shareholder does not need to work at the module every day.
The business model is designed so that a large part of the operation can be automated and centrally managed.
The shareholder participates in the company according to the agreed corporate structure.
Rights, obligations, ownership interests, and possible distributions must be clearly established in the relevant contracts and company statutes.
18. Example of a Possible Distribution
Using the reference scenario:
€5,120 monthly result
If, for example, 90% of the distributable result were allocated to the 7 shareholders:
€5,120 × 90% = €4,608
€4,608 ÷ 7 =
€658.29 per shareholder per month
This is purely an illustrative calculation.
The actual distribution would depend on the company's real results, taxes, legal requirements, financing, and the distribution policy actually approved by the company.
19. Three Possible Activity Scenarios
The model can accommodate different business situations.
Scenario A – Low Occupancy
Fewer bookings and lower prices.
Revenue would therefore be lower.
Scenario B – Medium Occupancy
Stable use during the week and stronger demand during certain periods.
This corresponds approximately to the reference scenario presented above.
Scenario C – High Demand
High occupancy combined with higher prices during peak periods.
In this situation, revenue could be significantly higher than in the reference scenario.
The advantage of the model is that pricing and occupancy can be adapted to each location.
20. A Model Adaptable to Every Market
Pickleball Proxi +60 is not intended to be a rigid business model.
Each location can have different:
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prices
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opening hours
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target customers
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events
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additional services
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occupancy levels
The basic principle remains the same:
small footprint + automation + sport + additional revenue + local shareholders
21. Where Should the Modules Be Located?
The project is looking for locations of approximately 200 m², such as:
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commercial premises
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warehouse or industrial spaces
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suitable business premises
Particularly interesting locations would have:
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good accessibility
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sufficient population
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residential areas
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tourist demand
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good transport connections
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limited availability of similar facilities
Location is a key factor in the economic performance of the project.
22. A Network of Modules
The long-term objective is not simply to operate one module.
The model is designed to be replicable.
For example:
1 module → 7 shareholders
10 modules → 70 shareholders
50 modules → 350 shareholders
100 modules → 700 shareholders
In the long term, this could create a network of Pickleball Proxi modules in different cities and countries.
23. The Pickleball Proxi +60 Philosophy
The project is based on three simple ideas:
Sport for Everyone
An accessible sport that different generations can enjoy together.
Technology to Simplify
Automation reduces the organisational workload and enables efficient operation.
Family to Share
Children, parents, and grandparents can enjoy the same place together.
At the same time, the concept creates a new opportunity for retirees to participate in a modern business project.
24. The Long-Term Objective
Pickleball Proxi +60 aims to become a scalable business model.
A standardised module.
An automated operating structure.
Seven shareholders.
A clearly defined economic model.
And the possibility of expanding the concept step by step into additional locations.